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Buzz Treatment Is Hollywood Suffering From An Originality Crisis?
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Is Hollywood Suffering From An Originality Crisis?

Sven Kramer Aug 07, 2022
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If you have been a Hollywood fan, you already know that there has been no ‘innovation’ in the filmmaking industry. Especially in recent years, it is becoming pretty obvious that Hollywood largely relies on existing content. There has been an outroar on social media about intellectual property.

Recently, Twitterati and other social media users have lashed at Hollywood for “not coming up with original content.” For the most part, the grievance of Hollywood fans is that the film-producing company is relying on the existing content – AKA intellectual property. Thus, this obsession with the existing content makes films less creative and less original. Consequently, it gives us the impression that Hollywood theatres are killing creativity and originality.

YouTube / The latest Hollywood movies are on par with the old movies that we already watched decades ago

 

Let’s begin our analysis with the latest movies that are coming up. We will see how these films movies are on par with the movies that we already watched decades ago. It goes without saying that we do not deny the fact that Hollywood is by far the largest entertainment industry, not only in the United States, but throughout the world, and that some movies are pretty innovative and genuinely creative.

Keeping that aside for a while, as we dive deep, we will see that Hollywood is struggling with an originality crisis and its obsession with the existing intellectual property continues.

The NY Times / As Hollywood continues its obsession with the existing intellectual property and existing content, originality is killed wildly.

 

Here is a brief list of the latest movies that are nothing more or less than an originality crisis:

  • Barbie

One of the latest movies that are coming up in theatres these days is “Barbie.” Essentially, the movie is starred by Marget Robbie and produced by Greta Gerwing. As we look at the aesthetic aspect of the movie, Barbie is arguably one of the funniest movies to enjoy along with your family members.

Athens Post / Despite the “Barbie” movie being one of the most successful movies of 2022, its underlying message is a mere repetition of the existing content.

 

But as we look at the core of “Barbie,” the movie’s grand theme and underlying message are archaic. In other words, it propagates the same repeated message we have seen in countless movies. Fair enough, “Barbie” is all set to become one of the leading movies of 2022. But the point is that the underlying message of the movies is borrowed from the existing content.

  • Top Gun: Maverick

As “Top Gun” hit the theatres in May 2022, it broke the records of many Hollywood films of the past and Tom Cruise has already been nominated for multiple Academy Awards.

As we keep the tremendous success of “Maverick” and the fame of Tom Cruise aside and dive deep, it becomes apparent that the underlying message of the film revolves around the same theme. The one that has been in Hollywood for decades.

Based on that, we will not be wrong to say that Hollywood struggles with an originality crisis. If the industry does not consider resolving this matter, Hollywood may fail to go a long way.

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